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Course overview

Τhe “active” social networker and ethical behaviour on the web are defined. Where can the line be drawn between “ethical” and “unethical” behaviour on the social media? The line separating freedom of expression and speech and inappropriate postings may be fine and unclear. Examples of real postings that may be classified as “unethical” are presented and critical comments on their effects on the social media user, individuals and society are made. Experiential learning from the reading of such postings and of actions and reactions of users following their upload is also examined. The importance of the provision of opportunities for media literacy, ethical guidance and resources for internet users prior to them posting on the social media, which are in fact public platforms, is particularly focused on.

Course Description

The course examines the appearance of the social media which has given every individual the opportunity to connect with others and therefore “behave” on the web. It highlights that behaviour is interrelated with rules and values. The philosophical study of moral values and rules is defined as ethics. The connection of ethics with the conduct of web users in an era when literacy in the use of technology is no longer optional but required, is reflected in this course.

The definition of the “active social networker” is given at the time when Individuals from all over the world act as disseminators of information taking the role of journalists in an informal manner. Ethics on the web are also defined and real life examples of unethical web behaviour are presented. The power of the media is highlighted and the right to the freedom of expression as stated by the European Convention on Human Rights Article 10 are also highlighted. The moral obligation carried along with the concept of caring by the media is also examined along with ethical concerns regarding teenagers. David Kolb’s experiential learning cycle is applied to the contemporary phenomenon of gaining experience from the web. The obligation of social networkers to society is focused on and the fact that a carefully planned media literacy policy should be fairly distributed among young people through education is finally highlighted.

Topics covered

The course covers the following topics:

  • The Emergence of New Technologies
  • Immediate Dissemination of Information
  • Ethical Behavior on the Web
  • Definition of Active Users
  • A Journalist’s Duty
  • Examples of Constructive Behavioural Patterns
  • The Freedom of Expression in the European Convention on Human Rights
  • Moral Obligations on the Web
  • Ethical and Unethical Behavior on the Web
  • Ethical Concerns for Teenage Users of the Web
  • The Need for Media Literacy and Ethical Guidance to Social Networkers
  • Kolb’s Experiential Learning Cycle and the Web
  • The Impact of Social Networking on Language

Course Duration:

This course may take up to 2 hour to be completed. However, actual study time differs as each learner uses their own training pace.

The course is addressed to:

This course is addressed to all individuals who are active users of the social media, for people who study ethics, journalists, people who use the social media for professional purposes and in general anyone who is interested to learn about the ethical behavior on the web as well as the connection of ethics with the conduct of web users.

Training Method

The course is offered fully online using a self-paced approach. The learning units consist of power point presentations and examples. Learners may start, stop and resume their training at any time.

At the end of the course, participants take a Quiz to complete the course and earn a Certificate of Completion once the Quiz has been passed successfully.

Registration and Access

To register to this course, click on the Take this course button to pay online and receive your access instantly. If you are purchasing this course on behalf of others, please be advised that you will need to create or use their personal profile before finalizing your payment.

Access to the course is valid for 60 days.

If you wish to receive an invoice instead of paying online, please Contact us by email. Talk to us for our special Corporate Group rates.


Dr Niki Menelaou was born in Nicosia. She is a researcher and an instructor who specialises in the area of Media and Culture. She holds a BSc degree in Social Science and Administration from Τhe London School of Economics and Political Science, a Masters degree on Media and Culture and a Doctorate Degree on Cultural Administration and Policy from Middlesex University, UK. She also holds a Music degree from the Greek Conservatory of Athens. For a number of years she worked as a journalist and programmes’ producer in the field of Culture at “O Logos” radio-TV channel and as a Cultural Officer at the Ministry of Education and Culture of Cyprus. Niki has been a Lecturer at the Department of Journalism at Frederick University as well as a local adviser of postgraduate studies at the Institute of Work Based Learning at Middlesex University.
In 2014 and 2015 she served as an “Associate Fellow” of the EuroMed Academy of Business and since December 2016 she is an academic member of the Communications Institute of Greece.

In the field of Media and Culture she published the book “Selected Writings on Media and Culture” (En Tipis Publications, 2011) and a significant number of scientific papers in peer reviewed journals. She participated as a in numerous conferences in Cyprus and abroad. She is also a musician and composer and has published the compact discs ‘Voices and Memories’, ’Another Era’ and ’Beautiful Times’.

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Course Description (click to download)